Executive Development Programme in Social Media Customer Insights

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The Executive Development Programme in Social Media Customer Insights is a certificate course designed to empower professionals with the essential skills to leverage social media data for customer insights. In today's digital age, businesses increasingly rely on social media to connect with customers, making this course highly relevant and in demand across industries.

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AboutThisCourse

This programme equips learners with the ability to analyze social media data, extract valuable insights, and apply these findings to improve customer experience, product development, and marketing strategies. By gaining a deep understanding of customer behavior, preferences, and trends, learners can drive business growth and innovation. The course also covers ethical considerations and data privacy, ensuring that professionals conduct social media analytics responsibly and compliantly. By completing this programme, learners will be well-prepared to advance their careers in various sectors, such as marketing, market research, customer experience, and product management. The Executive Development Programme in Social Media Customer Insights is an investment in the future, providing professionals with the tools and knowledge to stay ahead in the ever-evolving digital landscape.

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CourseDetails

• Unit 1: Introduction to Social Media Customer Insights
• Unit 2: Social Listening: Monitoring and Analyzing Online Conversations
• Unit 3: Social Media Analytics: Metrics, KPIs, and Data-Driven Decisions
• Unit 4: Customer Segmentation and Persona Development for Social Media
• Unit 5: Social Media Data Visualization and Reporting
• Unit 6: Influencer Marketing and Advocacy Programs
• Unit 7: Customer Experience Management through Social Media
• Unit 8: Social Media Brand Reputation Management and Crisis Communications
• Unit 9: Social Media Customer Support and Service Strategies
• Unit 10: Future Trends in Social Media Customer Insights and Analytics

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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EXECUTIVE DEVELOPMENT PROGRAMME IN SOCIAL MEDIA CUSTOMER INSIGHTS
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London School of International Business (LSIB)
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05 May 2025
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