Executive Development Programme Facebook Ads for Home Services: Marketing Leadership

Name: Executive Development Programme Facebook Ads for Home Services: Marketing Leadership
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The Executive Development Programme Facebook Ads for Home Services: Marketing Leadership certificate course is a career-advancing opportunity designed for professionals in the home services industry. This program focuses on the essential skills needed to leverage Facebook's advertising platform to drive business growth and effectively reach target audiences.

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AboutThisCourse

In today's digital age, understanding how to create and manage successful online ad campaigns is crucial for marketing leadership roles. This course covers best practices for Facebook Ads, providing learners with the industry-demanded skills needed to stand out in the competitive home services market. By completing this program, learners will gain the expertise to develop data-driven ad strategies, optimize ad performance, and measure campaign success. These skills will equip marketing professionals with the tools needed for career advancement and drive business results for their organizations.

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CourseDetails

• Facebook Ads Fundamentals: Understanding the basics of Facebook Ads Manager, targeting options, and ad formats.
• Marketing Funnels for Home Services: Creating and optimizing sales funnels to generate leads for home services businesses.
• Customer Avatars & Audience Building: Identifying and targeting ideal customers for home services businesses through lookalike audiences and custom audiences.
• Creative Best Practices: Designing and implementing high-performing ad creative for Facebook and Instagram.
• Lead Generation Strategies: Best practices for generating leads with Facebook Ads, including lead forms and landing pages.
• Campaign Structure & Optimization: Building and optimizing campaigns for maximum ROAS (return on ad spend) and lead quality.
• Data Analysis & Reporting: Interpreting Facebook Ads data and reporting on key metrics for home services businesses.
• Scaling & Expansion: Scaling successful campaigns and expanding into new geographies and audiences.
• Brand Awareness & Reputation Management: Building and maintaining a positive brand image and reputation on Facebook and Instagram.

CareerPath

The Home Services industry is thriving, and marketing leadership roles are in high demand. Our Executive Development Programme is tailored to help professionals excel in this competitive landscape. This 3D Google Charts pie chart highlights the salary ranges for key marketing leadership positions, providing insights into job market trends. Marketing Director: Averaging £35,000, these professionals oversee the development and execution of marketing strategies to drive business growth. Marketing Manager: With an average salary of £28,000, marketing managers focus on planning, coordinating, and implementing marketing campaigns to maximise results. Digital Marketing Manager: Earning around £32,000, digital marketing managers are responsible for creating online marketing strategies, managing SEO, and monitoring social media trends. Content Marketing Manager: With an average salary of £27,000, content marketing managers specialise in creating engaging content to attract and retain customers. SEO Manager: Earning approximately £30,000, SEO managers optimise websites to improve search engine rankings, increase organic traffic, and enhance user experience. Join our Executive Development Programme to elevate your marketing leadership skills and stay relevant in the ever-evolving Home Services sector.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME FACEBOOK ADS FOR HOME SERVICES: MARKETING LEADERSHIP

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London School of International Business (LSIB)

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05 May 2025

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