Executive Development Programme in Next-Gen Marketing with Flipped Classrooms

Name: Executive Development Programme in Next-Gen Marketing with Flipped Classrooms
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The Executive Development Programme in Next-Gen Marketing with Flipped Classrooms is a certificate course designed to empower marketing professionals with the latest trends and techniques in the field. This programme emphasizes the importance of data-driven decision making, customer-centric strategies, and digital transformation to stay competitive in the ever-evolving marketing landscape.

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AboutThisCourse

With a focus on flipped classrooms, this course provides an interactive and engaging learning experience that combines online and offline activities. Learners will have the opportunity to apply their knowledge in real-world scenarios, fostering a deeper understanding of the subject matter and enhancing their problem-solving skills. As businesses increasingly rely on digital channels and big data to reach customers, there is a growing demand for marketing professionals who possess the skills and knowledge to leverage these tools effectively. By completing this programme, learners will be equipped with the essential skills necessary for career advancement in next-generation marketing, providing them with a distinct competitive advantage in the job market.

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CourseDetails

• Next-Gen Marketing Fundamentals: Understanding the latest marketing trends and techniques, including digital marketing, social media, content marketing, and data-driven marketing.
• Flipped Classroom Methodologies: An introduction to the flipped classroom approach, including its benefits and best practices for implementing it in executive development programs.
• Customer Experience Design: Learning how to design and deliver exceptional customer experiences, from research and ideation to prototyping and testing.
• Marketing Analytics: Understanding how to use data and analytics to inform marketing decisions, measure performance, and drive business growth.
• Brand Strategy: Developing a strong and differentiated brand identity, positioning, and messaging that resonates with target audiences.
• Innovation and Creativity: Cultivating a culture of innovation and creativity in marketing, and leveraging design thinking and other methodologies to generate breakthrough ideas.
• Stakeholder Management: Building and maintaining relationships with key stakeholders, including customers, employees, partners, and investors.
• Ethical Marketing: Understanding the ethical considerations and implications of marketing, and developing responsible and sustainable marketing practices.
• Capstone Project: Applying the concepts and skills learned in the program to a real-world marketing challenge, and presenting the findings and recommendations to a panel of experts.

CareerPath

This section features a 3D pie chart that visually represents relevant statistics for the Executive Development Programme in Next-Gen Marketing with Flipped Classrooms. The data showcases job market trends, salary ranges, or skill demand in the UK. The chart has a transparent background and is responsive, adapting to all screen sizes. Each slice of the pie chart represents a specific role in next-generation marketing, with the percentage indicating its significance in the industry. The chart is engaging and informative, providing a quick overview of the marketing landscape in the UK.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN NEXT-GEN MARKETING WITH FLIPPED CLASSROOMS

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London School of International Business (LSIB)

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05 May 2025

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