Executive Development Programme in Market Research and Product Lifecycle Management

Name: Executive Development Programme in Market Research and Product Lifecycle Management
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The Executive Development Programme in Market Research and Product Lifecycle Management is a certificate course designed to equip learners with essential skills for career advancement. This programme emphasizes the importance of market research and product lifecycle management in driving business success, making it highly relevant for professionals in various industries.

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AboutThisCourse

In today's rapidly changing business landscape, organizations need leaders who can effectively manage the entire product lifecycle, from conception to disposal. This course provides learners with the necessary tools and techniques to conduct market research, analyze consumer behavior, and develop innovative products that meet customer needs. By completing this programme, learners will gain a deep understanding of market research methodologies, product development strategies, and lifecycle management principles. They will also develop critical thinking, problem-solving, and leadership skills that are highly valued in the workplace. With this certification, learners will be well-positioned to advance their careers and make meaningful contributions to their organizations.

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CourseDetails

• Market Research Fundamentals
• Secondary Research and Data Analysis
• Primary Research: Quantitative and Qualitative Methods
• Market Segmentation, Targeting, and Positioning
• Product Development and Concept Testing
• New Product Introduction and Go-to-Market Strategies
• Product Lifecycle Management: Introduction, Growth, Maturity, and Decline Stages
• Pricing Strategies and Competitive Analysis
• Brand Management and Customer Experience
• Metrics and Analytics in Market Research and Product Lifecycle Management

CareerPath

This section features a 3D Pie chart that visually represents the job market trends for the Executive Development Programme in Market Research and Product Lifecycle Management in the UK. The chart showcases the percentage distribution of roles including Market Researcher, Product Developer, Product Manager, and Data Analyst. With a transparent background, the chart adapts to all screen sizes, making it easily accessible and user-friendly for professionals in the industry. By utilizing primary and secondary keywords, the content remains engaging and industry-relevant, providing an informative snapshot of the job market trends in the UK.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
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ComplementaryFormalQualifications

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN MARKET RESEARCH AND PRODUCT LIFECYCLE MANAGEMENT

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London School of International Business (LSIB)

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05 May 2025

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