Executive Development Programme Segmentation & Customer Journey Mapping

Name: Executive Development Programme Segmentation & Customer Journey Mapping
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The Executive Development Programme in Segmentation & Customer Journey Mapping is a certificate course designed to provide learners with essential skills for career advancement in today's customer-centric business environment. This programme focuses on teaching participants how to segment their customers effectively and map their journeys, leading to improved customer satisfaction, loyalty, and business growth.

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AboutThisCourse

In an era where data-driven decision-making is critical, this course is in high demand across industries, as organizations strive to understand their customers better and deliver personalized experiences. By completing this programme, learners will gain a competitive edge, equipped with the skills to analyze customer data, identify customer needs, and optimize the customer journey to drive business success. By providing hands-on experience and practical tools, this course enables learners to apply their knowledge to real-world scenarios, ensuring that they are well-prepared to lead customer experience initiatives in their organizations and advance their careers.

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CourseDetails

• Customer Segmentation
• Understanding Customer Needs and Behaviors
• Targeting and Positioning Strategies
• Customer Journey Mapping
• Touchpoints and Interactions
• Analyzing Customer Data
• Personalization and Customization
• Metrics and KPIs for Customer Journey Mapping
• Implementing and Optimizing Customer Journey Mapping

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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ComplementaryFormalQualifications

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME SEGMENTATION & CUSTOMER JOURNEY MAPPING

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London School of International Business (LSIB)

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05 May 2025

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