Global Certificate in Digital Advertising: Regulatory Best Practices
-- viewing nowThe Global Certificate in Digital Advertising: Regulatory Best Practices is a comprehensive course designed to empower learners with the essential skills and knowledge required to excel in digital advertising while adhering to regulatory best practices. This course is critical for professionals working in digital advertising, marketing, and related fields, as it provides insights into the complex and ever-evolving regulatory landscape.
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Course Details
• Digital Advertising Regulations Overview: Understanding the legal and ethical framework governing global digital advertising.
• Data Privacy and Security: Protecting consumer data and complying with data protection regulations such as GDPR and CCPA.
• Advertising to Children: Adhering to guidelines for advertising to children, including COPPA in the US and similar regulations worldwide.
• Truth in Advertising: Ensuring honesty and transparency in advertising claims, avoiding false advertising and misleading consumers.
• Influencer Marketing Best Practices: Navigating disclosure requirements, authenticity, and ethical considerations in influencer campaigns.
• Social Media Advertising Regulations: Complying with social media platforms' ad policies and global social media advertising regulations.
• Email Marketing Regulations: Adhering to guidelines for commercial electronic messages, such as CAN-SPAM in the US and CASL in Canada.
• Privacy Shield and Data Transfers: Ensuring compliance with data transfer regulations between the EU and US.
• Avoiding Discrimination in Advertising: Complying with anti-discrimination laws and promoting diversity and inclusion in advertising.
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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