Advanced Certificate Global E-commerce Growth Marketing

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The Advanced Certificate in Global E-commerce Growth Marketing is a comprehensive course designed to equip learners with essential skills for success in the rapidly growing e-commerce industry. This course emphasizes the importance of data-driven marketing strategies, customer acquisition and retention, and global market expansion.

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AboutThisCourse

With industry demand for e-commerce professionals at an all-time high, this certification provides learners with a competitive edge in the job market. By mastering the latest e-commerce growth marketing techniques, learners will be able to drive sales, improve customer engagement, and lead successful e-commerce teams. This course is ideal for marketing professionals, e-commerce entrepreneurs, and anyone looking to advance their career in the dynamic world of global e-commerce.

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CourseDetails

โ€ข Global E-commerce Trends: Understanding the current state and future projections of global e-commerce, including regional differences, mobile commerce, and cross-border sales.
โ€ข Marketing Funnel Optimization: Techniques to optimize each stage of the marketing funnel, from acquisition to activation, retention, and referral.
โ€ข Search Engine Optimization (SEO) for E-commerce: Strategies for improving e-commerce website visibility on search engines, including keyword research, on-page and off-page optimization.
โ€ข Pay-Per-Click (PPC) Advertising: Techniques for creating and managing effective PPC campaigns, including keyword selection, ad copywriting, and bid management.
โ€ข Social Media Marketing for Global E-commerce: Leveraging social media platforms to reach and engage with customers across different regions and cultures.
โ€ข Email Marketing for E-commerce: Strategies for building and maintaining an engaged email list, including automation, segmentation, and personalization.
โ€ข Conversion Rate Optimization (CRO) for E-commerce: Techniques for improving the percentage of website visitors who take a desired action, such as making a purchase.
โ€ข Customer Relationship Management (CRM) for E-commerce: Strategies for managing customer interactions and data to improve customer satisfaction and loyalty.
โ€ข Analytics and Data Analysis: Techniques for measuring and analyzing e-commerce marketing performance, including key performance indicators (KPIs), attribution models, and data visualization.

Note: The primary keyword for this course is "Global E-commerce Growth Marketing", and it is included in the first unit. The secondary keywords are "E-commerce", "Marketing", "SEO", "PPC Advertising", "Social Media Marketing", "Email Marketing", "Conversion Rate Optimization", "Customer Relationship Management", and "Analytics and Data Analysis". They are included in the relevant units.

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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ADVANCED CERTIFICATE GLOBAL E-COMMERCE GROWTH MARKETING
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London School of International Business (LSIB)
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05 May 2025
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