Executive Development Programme Home Services Facebook Ads: Lead Mastery

Name: Executive Development Programme Home Services Facebook Ads: Lead Mastery
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The Executive Development Programme: Home Services Facebook Ads Lead Mastery certificate course is a comprehensive program designed to equip learners with essential skills for career advancement in the home services industry. This course focuses on mastering Facebook Ads, a critical aspect of digital marketing, to generate leads and grow home services businesses.

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AboutThisCourse

In today's digital age, understanding Facebook Ads is crucial for any home services professional looking to stay ahead of the competition. This course offers a deep dive into Facebook Ads, covering topics such as audience targeting, ad creation, optimization, and analysis. By the end of this course, learners will have gained the necessary skills to create effective Facebook Ads campaigns, analyze their performance, and adjust strategies accordingly. This program is highly relevant to the industry's demands and provides learners with a valuable credential to enhance their professional development.

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CourseDetails

• Facebook Ads Manager Basics: Creating and managing ads, understanding the ad auction, and setting up ad accounts and payment methods. • Customer Avatars for Home Services: Identifying ideal customers, creating detailed avatars, and aligning ad strategies with target demographics. • Content Creation for Home Services: Designing high-converting ad creatives, crafting persuasive ad copy, and selecting impactful images or videos. • Facebook Pixel and Events Setup: Installing and configuring Facebook pixels, tracking conversions, and optimizing ad delivery. • Lead Generation Campaigns: Setting up and optimizing lead generation campaigns, creating high-converting lead magnets, and nurturing leads. • Audience Targeting and Lookalike Audiences: Utilizing core, custom, and lookalike audiences to reach potential customers more effectively. • Budgeting and Bid Strategies: Allocating ad spend, selecting the right bidding strategy, and optimizing ad delivery for maximum ROAS. • Performance Analysis and Reporting: Monitoring and analyzing campaign performance, creating custom reports, and making data-driven decisions. • Scaling and Automation: Scaling successful ad campaigns, automating ad management tasks, and maintaining ad performance over time.

CareerPath

In the UK Home Services sector, various roles play a crucial part in meeting the demands of homeowners and tenants. This 3D Pie Chart highlights the current job market trends, offering a clear view of each role's representation. Plumbers, with their expertise in fixing and installing water systems, hold a 25% share in the market, making them the most in-demand professionals. Electricians, addressing electrical issues and installations, account for 20% of the demand. Carpenters, responsible for constructing and repairing wooden fixtures, take up 15% of the market. The remaining roles include Gardeners (10%), Painters (10%), Cleaners (10%), and Cooks (10%). These professionals cater to various aspects of home services, contributing significantly to the industry's growth and success. Understanding these trends allows aspiring job seekers to make informed decisions about their career paths, and businesses to allocate resources more effectively.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME HOME SERVICES FACEBOOK ADS: LEAD MASTERY

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London School of International Business (LSIB)

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05 May 2025

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