Masterclass Certificate in UX Metrics: Results-Oriented Approach

Name: Masterclass Certificate in UX Metrics: Results-Oriented Approach
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The Masterclass Certificate in UX Metrics: Results-Oriented Approach is a comprehensive course designed to equip learners with the essential skills needed to excel in the UX industry. This program emphasizes the importance of data-driven decision-making and provides learners with the tools and techniques to measure and optimize UX metrics for better user experiences.

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AboutThisCourse

In today's data-driven world, the demand for UX professionals who can effectively measure and analyze user data is at an all-time high. By completing this course, learners will be able to demonstrate their expertise in UX metrics, making them highly attractive to potential employers and giving them a competitive edge in the job market. Throughout the course, learners will gain hands-on experience in identifying key UX metrics, collecting and analyzing user data, and presenting their findings to stakeholders. They will also learn how to use this data to inform design decisions, prioritize features, and measure the success of their UX projects. With a focus on real-world application, this course is an essential step for anyone looking to advance their UX career and make a real impact in the industry.

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CourseDetails

• Introduction to UX Metrics: Understanding the importance of measuring user experience, establishing key performance indicators (KPIs), and selecting appropriate UX metrics.
• User Research Methods: Exploring qualitative and quantitative research techniques, including user interviews, usability testing, surveys, and analytics.
• Data Analysis for UX: Learning to interpret data, recognize patterns, and draw actionable insights from UX metrics.
• Usability Heuristics and Metrics: Applying Nielsen's heuristics and other frameworks to evaluate and improve product usability.
• Conversion Rate Optimization (CRO): Understanding the role of UX in improving conversion rates and maximizing business outcomes.
• User Retention and Loyalty Metrics: Measuring user satisfaction, loyalty, and retention to optimize long-term user engagement.
• Accessibility and Inclusion Metrics: Ensuring products are accessible and inclusive for all users, and understanding how to measure accessibility and inclusion.
• Communicating UX Metrics to Stakeholders: Presenting UX metrics in a clear and compelling way to stakeholders, and using data to drive informed decision-making.
• Continuous Improvement and Iterative Design: Implementing a data-driven design process, using UX metrics to inform iterative design decisions, and testing and validating improvements.

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ProficiencyEnglish
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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MASTERCLASS CERTIFICATE IN UX METRICS: RESULTS-ORIENTED APPROACH

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London School of International Business (LSIB)

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05 May 2025

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