Executive Development Programme in Social Media Velocity

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The Executive Development Programme in Social Media Velocity is a certificate course designed to empower professionals with the latest social media strategies and techniques. This programme is crucial in today's digital age, where social media plays a pivotal role in business growth and reputation management.

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AboutThisCourse

With the ever-increasing demand for social media experts across industries, this course provides a unique opportunity for learners to stay ahead in their careers. It equips learners with essential skills such as developing social media strategies, understanding analytics, and leveraging social media for brand management and customer engagement. The course is taught by industry experts and combines theoretical knowledge with practical applications. Upon completion, learners will be able to demonstrate a comprehensive understanding of social media velocity and its impact on business growth. This course is not just a certificate, but a stepping stone towards career advancement in the digital landscape.

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CourseDetails

• Social Media Strategy: Developing a comprehensive and effective social media strategy is crucial for any organization. This unit will cover setting social media goals, identifying target audiences, choosing the right platforms, and creating a content plan.

• Content Creation and Curation: Creating and curating high-quality, engaging content is essential for social media success. This unit will cover best practices for creating and sourcing content, as well as tactics for optimizing content for different platforms.

• Social Listening and Monitoring: Social listening and monitoring allows organizations to track conversations about their brand, competitors, and industry. This unit will cover tools and techniques for effectively listening and responding to social media conversations.

• Social Media Analytics: Measuring and analyzing social media performance is critical for making data-driven decisions. This unit will cover key metrics to track, setting up and analyzing social media analytics, and how to use data to improve social media strategy.

• Social Media Advertising: Paid social media advertising can help organizations reach a larger audience and achieve specific business objectives. This unit will cover best practices for creating and managing social media ads, as well as targeting and optimization strategies.

• Social Media Crisis Management: A social media crisis can happen quickly and have a significant impact on an organization's reputation. This unit will cover how to prepare for and manage social media crises, including developing a response plan and best practices for communicating during a crisis.

• Social Media Ethics and Compliance: Organizations must be aware of and comply with relevant laws, regulations, and ethical standards when using social media. This unit will cover best practices for maintaining compliance and avoiding legal issues.

• Social Media for Employee Advocacy: Empowering employees to share brand messages on their personal social media accounts can increase reach and engagement. This unit will cover how to create an employee advocacy program, including training and incentives.

• Social Media for Influencer Marketing: Influencer marketing can help organizations reach new audiences and build credibility. This unit will cover best practices for identifying,

CareerPath

In this Executive Development Programme in Social Media Velocity, we focus on the growing demand for experts in social media management and digital marketing. With a 3D pie chart, we represent the job market trends and skill demand in the UK. The chart showcases the following roles: 1. Social Media Manager (25%): As a social media manager, you'll be responsible for creating and maintaining a positive company image through various social media platforms. 2. Digital Marketing Specialist (20%): A digital marketing specialist creates marketing campaigns that promote a company's products and services online. 3. Content Marketing Manager (18%): Content marketing managers create and manage content for a company's website, blog, and social media platforms. 4. SEO Specialist (15%): SEO specialists focus on improving website rankings on search engine results pages (SERPs) to increase organic traffic. 5. PPC Specialist (12%): PPC specialists manage and optimize paid online advertising campaigns to generate leads and sales for a company. 6. Social Media Analyst (10%): Social media analysts track and analyze a company's social media performance to identify opportunities for improvement and growth. These roles are integral to the success of modern businesses, and understanding their significance is essential for professionals looking to excel in the field. With our Executive Development Programme, you can gain the skills and knowledge required to thrive in the ever-evolving social media landscape.

EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotRegulatedAuthorized
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CourseFee

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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EXECUTIVE DEVELOPMENT PROGRAMME IN SOCIAL MEDIA VELOCITY
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London School of International Business (LSIB)
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