Masterclass Certificate in Marketing KPIs and Business Performance

Name: Masterclass Certificate in Marketing KPIs and Business Performance
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The Masterclass Certificate in Marketing KPIs and Business Performance course is a comprehensive program designed to enhance your understanding of marketing key performance indicators (KPIs) and how they impact business performance. This course is critical in today's data-driven world, where demonstrating the impact of marketing efforts on business growth is essential.

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AboutThisCourse

With industry-leading instructors, this course covers essential topics such as marketing analytics, ROI calculation, and KPI tracking. Learners will gain hands-on experience in analyzing marketing data, making data-driven decisions, and presenting insights to stakeholders. Upon completion, learners will be equipped with the skills to measure and optimize the effectiveness of their marketing campaigns, making them highly valuable to employers. In a competitive job market, this certification can help learners stand out and advance their careers in marketing, analytics, or business strategy.

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CourseDetails

• Marketing KPIs
• Understanding Business Performance
• Importance of Marketing Metrics
• Key Performance Indicators (KPIs) in Marketing
• Measuring Marketing ROI
• Customer Lifetime Value (CLV)
• Customer Acquisition Cost (CAC)
• Churn Rate and Customer Retention
• A/B Testing and Conversion Rate Optimization
• Marketing Attribution Models

CareerPath

This section features a 3D pie chart powered by Google Charts, highlighting the job market trends in the UK for marketing professionals. The data visualization covers key roles, such as Digital Marketing Manager, SEO Specialist, Content Marketing Specialist, Social Media Manager, PPC Specialist, Email Marketing Specialist, and Marketing Analyst. By presenting this data in a 3D pie chart, users can easily compare and contrast the demand for these roles, making informed decisions about career paths and skill development in marketing and business performance. With a transparent background, this responsive chart elegantly adapts to various screen sizes, offering a seamless user experience on both desktop and mobile devices.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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MASTERCLASS CERTIFICATE IN MARKETING KPIS AND BUSINESS PERFORMANCE

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London School of International Business (LSIB)

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05 May 2025

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