Masterclass Certificate in Programmatic: Advanced Targeting Strategies

Name: Masterclass Certificate in Programmatic: Advanced Targeting Strategies
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The Masterclass Certificate in Programmatic: Advanced Targeting Strategies is a comprehensive course that focuses on modern programmatic advertising techniques. This certification is crucial in today's digital marketing landscape, where programmatic advertising has become a $100 billion industry, expected to grow even further.

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AboutThisCourse

This course equips learners with the skills to leverage data-driven targeting strategies, machine learning, and advanced analytics to optimize digital ad campaigns. It covers topics such as audience segmentation, cross-device targeting, and real-time bidding, providing a deep understanding of programmatic advertising's complex ecosystem. By completing this course, learners will gain a competitive edge in the job market, demonstrating their expertise in programmatic advertising. They will be able to design and implement advanced targeting strategies, making them highly valuable to employers in various industries. This course is an excellent opportunity for digital marketing professionals seeking career advancement in programmatic advertising.

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CourseDetails

• Unit 1: Introduction to Programmatic Advertising
• Unit 2: Understanding Audience Segmentation
• Unit 3: Data-Driven Targeting Strategies
• Unit 4: Behavioral Targeting Techniques
• Unit 5: Contextual Targeting and Keyword Analysis
• Unit 6: Geo-Targeting and Location-Based Advertising
• Unit 7: Cross-Device and Cross-Channel Targeting
• Unit 8: Retargeting and Remarketing Strategies
• Unit 9: Measuring Programmatic Success with KPIs
• Unit 10: Advanced Programmatic Trends and Future Developments

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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MASTERCLASS CERTIFICATE IN PROGRAMMATIC: ADVANCED TARGETING STRATEGIES

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London School of International Business (LSIB)

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05 May 2025

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