Masterclass Certificate in Programmatic: Advanced Targeting Strategies
-- ViewingNowThe Masterclass Certificate in Programmatic: Advanced Targeting Strategies is a comprehensive course that focuses on modern programmatic advertising techniques. This certification is crucial in today's digital marketing landscape, where programmatic advertising has become a $100 billion industry, expected to grow even further.
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โข Unit 1: Introduction to Programmatic Advertising
โข Unit 2: Understanding Audience Segmentation
โข Unit 3: Data-Driven Targeting Strategies
โข Unit 4: Behavioral Targeting Techniques
โข Unit 5: Contextual Targeting and Keyword Analysis
โข Unit 6: Geo-Targeting and Location-Based Advertising
โข Unit 7: Cross-Device and Cross-Channel Targeting
โข Unit 8: Retargeting and Remarketing Strategies
โข Unit 9: Measuring Programmatic Success with KPIs
โข Unit 10: Advanced Programmatic Trends and Future Developments
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