Executive Development Programme TikTok Marketing Mastery
-- ViewingNowThe Executive Development Programme in TikTok Marketing Mastery is a certificate course designed to empower modern-day marketers with the skills to thrive in the age of short-form video content. This program highlights the importance of TikTok as a powerful marketing tool, with over 1 billion active users, and the increasing industry demand for professionals who can leverage this platform effectively.
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⢠TikTok Marketing Fundamentals
⢠Setting Up a TikTok Business Account
⢠Creating Engaging TikTok Content
⢠TikTok Content Strategy for Brands
⢠TikTok Algorithms and Organic Reach
⢠TikTok Advertising Basics
⢠TikTok Advertising Campaign Management
⢠TikTok Analytics and Performance Tracking
⢠Influencer Marketing on TikTok
⢠TikTok Marketing Best Practices and Case Studies
This list of units covers the essential knowledge and skills required for a comprehensive Executive Development Programme in TikTok Marketing Mastery. The units progress logically from foundational concepts to advanced strategies and tactics, ensuring participants develop a well-rounded understanding of TikTok marketing and its potential for business growth. The curriculum includes practical guidance on setting up a TikTok business account, creating engaging content, developing a content strategy, understanding TikTok algorithms, managing advertising campaigns, tracking performance through analytics, and leveraging influencer marketing. Finally, participants will study best practices and real-world case studies to reinforce their learning and inspire innovative marketing approaches on TikTok.
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