Executive Development Programme TikTok Marketing Mastery
-- ViewingNowThe Executive Development Programme in TikTok Marketing Mastery is a certificate course designed to empower modern-day marketers with the skills to thrive in the age of short-form video content. This program highlights the importance of TikTok as a powerful marketing tool, with over 1 billion active users, and the increasing industry demand for professionals who can leverage this platform effectively.
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โข TikTok Marketing Fundamentals
โข Setting Up a TikTok Business Account
โข Creating Engaging TikTok Content
โข TikTok Content Strategy for Brands
โข TikTok Algorithms and Organic Reach
โข TikTok Advertising Basics
โข TikTok Advertising Campaign Management
โข TikTok Analytics and Performance Tracking
โข Influencer Marketing on TikTok
โข TikTok Marketing Best Practices and Case Studies
This list of units covers the essential knowledge and skills required for a comprehensive Executive Development Programme in TikTok Marketing Mastery. The units progress logically from foundational concepts to advanced strategies and tactics, ensuring participants develop a well-rounded understanding of TikTok marketing and its potential for business growth. The curriculum includes practical guidance on setting up a TikTok business account, creating engaging content, developing a content strategy, understanding TikTok algorithms, managing advertising campaigns, tracking performance through analytics, and leveraging influencer marketing. Finally, participants will study best practices and real-world case studies to reinforce their learning and inspire innovative marketing approaches on TikTok.
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