Global Certificate Ad Fraud: Cutting-Edge Techniques
-- ViewingNowThe Global Certificate in Ad Fraud: Cutting-Edge Techniques is a comprehensive course designed to empower professionals with the knowledge and skills to combat advertising fraud. This course is crucial in today's digital age, where ad fraud costs the industry billions of dollars annually.
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โข Ad Fraud Detection: Overview and Importance
โข Types of Ad Fraud: Bots, Click Farms, and Human Traffic
โข Ad Fraud Detection Techniques: Machine Learning and AI
โข Behavioral Analysis: Identifying Anomalies and Suspicious Patterns
โข Ad Fraud Metrics: Click-Through Rates, Conversion Rates, and Cost Per Click
โข Fraudulent Publisher Identification: Domain Analysis and Site Reputation
โข Cross-Device Tracking: Identifying Connected Devices and Users
โข Real-Time Monitoring: Ad Fraud Detection and Prevention
โข Legal and Regulatory Compliance: GDPR, CCPA, and Industry Standards
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