Advanced Certificate in News SEO: Cutting-Edge Strategies
-- ViewingNowThe Advanced Certificate in News SEO: Cutting-Edge Strategies is a comprehensive course designed to equip learners with advanced skills in news search engine optimization. This certificate course is crucial for professionals seeking to excel in the ever-evolving digital marketing landscape.
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โข Advanced Keyword Research: Understanding search intent, long-tail keywords, and using tools like Google Trends, SEMrush, and Ahrefs.
โข On-Page News SEO: Optimizing titles, meta descriptions, URLs, headings, and content for search engines while maintaining journalistic integrity.
โข Technical SEO for News Websites: Ensuring fast page load times, mobile-friendliness, XML sitemaps, structured data, and SSL certificates.
โข Link Building Strategies: Utilizing guest posting, HARO, social media, and other tactics to acquire high-quality backlinks and increase domain authority.
โข News Schema Markup: Implementing and validating schema for Google News, including article type, headline, datePublished, and more.
โข Social Media Integration: Leveraging social media platforms to drive traffic, build brand awareness, and engage with readers.
โข News Analytics and Reporting: Using tools like Google Analytics and Search Console to track performance, identify trends, and make data-driven decisions.
โข AMP for News Websites: Implementing and optimizing Accelerated Mobile Pages for faster loading times and improved user experience.
โข Local SEO for News Websites: Optimizing content and website structure for local searches, including Google My Business and local citations.
โข Advanced News SEO Tools: Utilizing advanced tools like Buzzsumo, Majestic, and Surfer SEO to gain a competitive edge.
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