Certificate in Value Assessment & Pricing Strategies
-- ViewingNowThe Certificate in Value Assessment & Pricing Strategies is a comprehensive course designed to empower learners with crucial skills in value determination and pricing strategies. This course highlights the importance of understanding customer value perceptions and translating them into effective pricing tactics.
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โข Value Assessment: Understanding Customer Value and its Importance
โข Principles of Pricing: Cost-plus, Value-based, and Competitor-based Pricing
โข Conjoint Analysis: Quantifying Customer Preferences in Product Features and Price
โข Pricing Psychology: Influencing Buying Decisions with Price Perception Strategies
โข Segmentation and Targeting: Applying Value-based Pricing Strategies to Different Customer Segments
โข Price Discrimination: Maximizing Profits through Differential Pricing
โข Pricing Metrics: Analyzing Price Sensitivity and Elasticity
โข Implementing Price Changes: Communicating and Executing Price Adjustments
โข Price Optimization: Leveraging Data Analytics for Dynamic and Strategic Pricing
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