Global Certificate in Engineering Market Research and Development
-- viewing nowThe Global Certificate in Engineering Market Research and Development is a comprehensive course designed to meet the growing industry demand for professionals with expertise in market research and product development. This course emphasizes the importance of data-driven decision-making, teaching learners how to conduct market research, analyze data, and develop innovative engineering solutions that meet market needs.
6,432+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
About this course
100% online
Learn from anywhere
Shareable certificate
Add to your LinkedIn profile
2 months to complete
at 2-3 hours a week
Start anytime
No waiting period
Course Details
• Market Research Fundamentals: Understanding the basics of market research, its importance, and the role of engineering in it.
• Market Analysis Techniques: Gathering and interpreting data to understand market trends, customer needs, and competitor strategies.
• Engineering Design Thinking: Applying design thinking principles to develop innovative engineering solutions.
• Product Development and Lifecycle: Understanding the process of product development from concept to launch and beyond.
• Market Segmentation and Targeting: Identifying and targeting specific market segments for engineering products.
• Customer Research Methods: Techniques for conducting customer research, including surveys, interviews, and focus groups.
• Competitive Analysis: Assessing the competition to identify strengths, weaknesses, opportunities, and threats.
• Marketing Strategy for Engineering Products: Developing effective marketing strategies for engineering products, including product positioning, pricing, and promotion.
• Market Trends in Engineering: Staying current with market trends and emerging technologies in engineering.
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
Why people choose us for their career
Loading reviews...
Frequently Asked Questions
Course fee
- 3-4 hours per week
- Early certificate delivery
- Open enrollment - start anytime
- 2-3 hours per week
- Regular certificate delivery
- Open enrollment - start anytime
- Full course access
- Digital certificate
- Course materials
Get course information
Earn a career certificate