Executive Development Programme Segmentation & Customer Relationship Management
-- ViewingNowThe Executive Development Programme in Segmentation & Customer Relationship Management is a certificate course designed to empower professionals with essential skills for career advancement. This programme emphasizes the importance of understanding customer needs, preferences, and behavior through segmentation, enabling organizations to deliver tailored experiences and build lasting relationships.
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โข Customer Relationship Management (CRM) Overview
โข Segmentation Strategies in CRM
โข Understanding Customer Behavior and Needs
โข Data-Driven Segmentation Techniques
โข Customer Lifetime Value (CLV) and Segmentation
โข Personalization and Targeted Marketing
โข Multi-Channel CRM and Segmentation
โข Metrics and Analytics in Segmentation and CRM
โข Building Customer Loyalty through Segmentation and CRM
โข Case Studies on Segmentation and CRM
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