Executive Development Programme in Licensing Creative Assets

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The Executive Development Programme in Licensing Creative Assets is a certificate course designed to empower professionals with the necessary skills to thrive in the dynamic licensing industry. This programme emphasizes the importance of leveraging creative assets for business growth and revenue generation.

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It is ideal for professionals in creative industries, marketing, and brand management, providing them with a comprehensive understanding of licensing strategies, negotiation, and deal-making. In an era where intellectual property has become a significant driver of business value, this course is increasingly relevant. It equips learners with essential skills to capitalize on creative assets, navigate complex licensing agreements, and foster innovation. By completing this programme, professionals can enhance their career prospects, contribute more effectively to their organizations, and stay ahead in the competitive creative industries.

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โ€ข Understanding Licensing
โ€ข Intellectual Property Rights and Licensing
โ€ข Creative Asset Categories for Licensing
โ€ข Licensing Models and Revenue Structures
โ€ข Legal Considerations in Licensing Creative Assets
โ€ข The Licensing Process: From Negotiation to Execution
โ€ข Marketing and Promoting Licensed Creative Assets
โ€ข Monitoring and Enforcing Licensing Agreements
โ€ข Evaluating Licensing Success and Future Opportunities

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็คบไพ‹่ฏไนฆ่ƒŒๆ™ฏ
EXECUTIVE DEVELOPMENT PROGRAMME IN LICENSING CREATIVE ASSETS
ๆŽˆไบˆ็ป™
ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
London School of International Business (LSIB)
ๆŽˆไบˆๆ—ฅๆœŸ
05 May 2025
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