Certificate in Facebook Ads: Home Services Marketing

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The Certificate in Facebook Ads: Home Services Marketing is a comprehensive course designed to equip learners with the essential skills needed to excel in digital marketing, with a focus on Facebook ads for home services. This course is of paramount importance in today's digital age, where businesses are increasingly relying on online advertising to reach their target audience.

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With over 2.9 billion monthly active users, Facebook offers a vast platform for advertising, making it an indispensable tool for home services marketers. By the end of this course, learners will have gained a deep understanding of Facebook's advertising platform, including how to create and manage effective ad campaigns that drive conversions and grow their business. This course is highly sought after in the industry, making it an excellent choice for those looking to advance their careers in digital marketing.

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โ€ข Facebook Ads Basics: Introduction to Facebook Ads, Facebook Advertising Interface, Facebook Ad Account Setup
โ€ข Creating a Facebook Ad Campaign: Campaign Objectives, Ad Set Settings, Ad Creation, Budget & Schedule
โ€ข Targeting & Audience Selection: Custom Audiences, Lookalike Audiences, Core Audiences, Detailed Targeting
โ€ข Facebook Ad Placements: Automatic Placements, Manual Placements, Placement Optimization
โ€ข Facebook Ad Formats: Image Ads, Video Ads, Carousel Ads, Collection Ads, Instant Experience Ads
โ€ข Measuring Success with Facebook Ad Metrics: Understanding Key Metrics, Ad Performance Tracking, Reporting & Analysis
โ€ข Advanced Facebook Ad Strategies: Custom Conversions, Pixel Implementation, Retargeting, A/B Testing
โ€ข Facebook Ads for Home Services: Industry-specific Best Practices, Creative Examples, Case Studies

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The **Certificate in Facebook Ads: Home Services Marketing** is designed to equip professionals with the skills to create effective ad campaigns targeting home services such as plumbing, electrical work, HVAC, carpentry, and painting. The chart above represents the distribution of roles in this specialized field. In the UK, the demand for Facebook Ads experts in the home services sector is on the rise, with an increasing number of companies recognizing the potential of targeted online advertising. Salary ranges typically vary between ยฃ24,000 and ยฃ48,000 per year, depending on factors such as experience, skillset, and regional differences. By earning this certificate, professionals can enhance their career prospects and stay ahead in the competitive job market. Key skills acquired include: 1. Developing and implementing targeted Facebook ad campaigns 2. Understanding customer behavior and preferences in the home services sector 3. Utilizing data analytics to optimize ad performance 4. Applying best practices in Facebook Ads for home services marketing Stay relevant and expand your opportunities in the UK's thriving digital marketing landscape with the **Certificate in Facebook Ads: Home Services Marketing**. The course also covers essential Google Charts techniques to visualize data, enabling professionals to create engaging and informative visual representations of their marketing campaigns' success.

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CERTIFICATE IN FACEBOOK ADS: HOME SERVICES MARKETING
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London School of International Business (LSIB)
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05 May 2025
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