Professional Certificate in UX Metrics & Competitive Analysis
-- ViewingNowThe Professional Certificate in UX Metrics & Competitive Analysis is a comprehensive course designed to equip learners with essential skills for career advancement in the UX industry. This program emphasizes the importance of data-driven decision making in UX design and focuses on the principles and best practices of UX metrics and competitive analysis.
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โข Understanding UX Metrics: Defining and measuring user experience
โข User Research and Data Collection: Methods for gathering user data
โข Data Analysis Techniques: Turning raw data into actionable insights
โข Competitive Analysis: Evaluating competitors through UX lens
โข Benchmarking UX Metrics: Establishing industry standards and best practices
โข Usability Testing: Measuring user experience through hands-on testing
โข User Journey Mapping: Visualizing and analyzing user experiences
โข Key UX Metrics: Analyzing metrics like task completion, error rate, and user satisfaction
โข Continuous Improvement: Incorporating UX metrics and competitive analysis into product development cycles
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