Global Certificate in Fashion Tech: Consumer Segmentation & Innovation
-- ViewingNowThe Global Certificate in Fashion Tech: Consumer Segmentation & Innovation is a comprehensive course designed to equip learners with essential skills for career advancement in the rapidly evolving fashion industry. This course focuses on consumer segmentation, a critical aspect of fashion tech, that enables learners to understand consumer behavior, preferences, and needs, thereby facilitating data-driven decision-making.
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โข Unit 1: Introduction to Fashion Tech & Global Market Trends
โข Unit 2: Consumer Segmentation: Demographics, Psychographics & Behavior
โข Unit 3: Big Data & AI in Fashion Tech: Leveraging Consumer Insights
โข Unit 4: Wearable Technology & Smart Textiles: Impact on Consumer Segments
โข Unit 5: Virtual & Augmented Reality: Redefining Fashion Experience
โข Unit 6: Sustainable Fashion & Ethical Consumption: A New Consumer Paradigm
โข Unit 7: Innovation in Fashion Retail: Omnichannel, Pop-ups & Showrooming
โข Unit 8: Design Thinking & Co-creation: Engaging Customers in Innovation
โข Unit 9: Intellectual Property & Legal Considerations in Fashion Tech
โข Unit 10: Business Models & Entrepreneurship in Fashion Tech
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