Professional Certificate in Survey Design for Human Capital Management
-- ViewingNowThe Professional Certificate in Survey Design for Human Capital Management is a crucial course for professionals seeking to enhance their expertise in organizational psychology and HR analytics. This program equips learners with the essential skills to design, implement, and analyze surveys that measure employee engagement, satisfaction, and performance.
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โข Survey Design Fundamentals: Understanding the basics of survey design, including question types, response options, and survey structure.
โข Sampling Techniques: Learning about probability and non-probability sampling methods, and determining the appropriate sample size for a survey.
โข Measurement and Scaling: Exploring different measurement scales, such as nominal, ordinal, interval, and ratio, and understanding how to create effective rating scales and Likert items.
โข Question Wording and Response Options: Examining best practices for writing clear and unbiased survey questions, and providing appropriate response options.
โข Data Analysis and Reporting: Understanding how to analyze survey data, including descriptive and inferential statistics, and how to present survey findings in a clear and actionable way.
โข Ethics in Survey Research: Learning about ethical considerations in survey research, such as informed consent, confidentiality, and data privacy.
โข Special Topics in Survey Design: Delving into advanced topics in survey design, such as panel surveys, longitudinal surveys, and online vs. paper-and-pencil surveys.
โข Human Capital Management Applications: Applying survey design principles to specific issues in human capital management, such as employee engagement, talent management, and leadership development.
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