Executive Development Programme in Understanding the Fashion Consumer

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The Executive Development Programme in Understanding the Fashion Consumer is a certificate course that holds immense importance in the ever-evolving fashion industry. This programme is designed to equip learners with essential skills to understand and cater to the dynamic needs of fashion consumers, thereby driving business growth and profitability.

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With the increasing demand for data-driven decision-making, this course focuses on consumer behaviour analytics, market research methodologies, and trend forecasting. By the end of the programme, learners will be able to: Develop a deep understanding of fashion consumers' needs, preferences, and behaviours. Analyse and interpret consumer data to inform strategic business decisions. Create and implement effective marketing strategies targeting specific consumer segments. Stay ahead of fashion trends and anticipate consumer preferences. By gaining these invaluable skills and knowledge, learners will significantly enhance their career advancement opportunities in the fashion industry, making them highly sought-after professionals in the field.

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โ€ข Understanding the Fashion Consumer: An Overview
โ€ข Consumer Behavior in the Fashion Industry
โ€ข Market Segmentation and Targeting in Fashion
โ€ข Psychographics and Demographics of Fashion Consumers
โ€ข Fashion Trends and Consumer Preferences
โ€ข The Role of Social Media in Shaping Fashion Consumers
โ€ข The Impact of Sustainability on Fashion Consumption
โ€ข Customer Experience and Loyalty in Fashion
โ€ข The Influence of Celebrity Endorsements and Influencers on Fashion Consumers
โ€ข Global vs Local: Understanding the Differences in Fashion Consumers

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็คบไพ‹่ฏไนฆ่ƒŒๆ™ฏ
EXECUTIVE DEVELOPMENT PROGRAMME IN UNDERSTANDING THE FASHION CONSUMER
ๆŽˆไบˆ็ป™
ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
London School of International Business (LSIB)
ๆŽˆไบˆๆ—ฅๆœŸ
05 May 2025
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