Professional Certificate in Marketing KPIs and Revenue Generation
-- ViewingNowThe Professional Certificate in Marketing KPIs and Revenue Generation is a crucial course designed to equip learners with the essential skills needed to drive business growth and maximize revenue. This program focuses on key performance indicators (KPIs) that matter most to marketers and revenue teams, providing a deep understanding of the metrics that directly impact an organization's bottom line.
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โข Understanding Marketing KPIs
โข Importance of Data-Driven Marketing
โข Key Metrics in Marketing Performance
โข Customer Lifetime Value (CLV) and its Significance
โข Customer Acquisition Cost (CAC) and Optimization
โข Marketing Attribution Models
โข Measuring Return on Marketing Investment (ROMI)
โข Sales Funnel Analysis and KPIs
โข Marketing Channel Performance Analysis
โข A/B Testing and Conversion Rate Optimization
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