Certificate in AdTech: Legal and Ethical Considerations

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The Certificate in AdTech: Legal and Ethical Considerations is a crucial course for professionals seeking to navigate the complex world of AdTech. This program focuses on the legal and ethical challenges in AdTech, providing learners with a comprehensive understanding of the laws and regulations governing digital advertising.

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With the rapid growth of digital advertising, the demand for professionals with a solid grasp of these issues has never been higher. This course equips learners with the essential skills to ensure their AdTech practices are not only legal but also ethical, providing a strong foundation for career advancement in this field. By completing this certificate program, learners will demonstrate a commitment to ethical practices, giving them a competitive edge in the job market.

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โ€ข
โ€ข Data Privacy and AdTech
โ€ข AdTech and Consumer Protection
โ€ข Ethical Ad Targeting Practices
โ€ข Fraud and Viewability in AdTech
โ€ข AdTech Regulations and Compliance
โ€ข Cross-Border AdTech Regulations
โ€ข Legal Implications of Programmatic Advertising
โ€ข Responsible Use of Artificial Intelligence in AdTech
โ€ข Balancing Profit and Ethics in AdTech

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In the ever-evolving AdTech industry, understanding the legal and ethical considerations is vital for professionals. Our Certificate in AdTech program covers essential aspects of data privacy, ad fraud, and ethical advertising. Here's what you can expect from various roles related to this certificate in the UK: 1. **Data Engineer (25%)** Data Engineers are responsible for designing, building, and managing data systems to ensure data reliability, efficiency, and quality. In AdTech, data engineers need to comply with data protection and privacy regulations while handling user data. 2. **Digital Marketing Specialist (20%)** Digital Marketing Specialists create and manage marketing campaigns across various online channels. Ethical considerations in this role include transparent communication, respecting user privacy, and avoiding manipulative practices. 3. **Ad Operations Specialist (15%)** Ad Operations Specialists manage digital advertising campaigns' technical aspects, ensuring ad placements' efficiency and effectiveness. Adhering to industry standards and ethical guidelines is crucial to maintain user trust and avoid ad fraud. 4. **Programmatic Campaign Manager (20%)** Programmatic Campaign Managers leverage automation and AI to optimize ad placements and budgets. Staying updated on legal and ethical considerations in programmatic advertising is essential for success in this role. 5. **Legal & Compliance Officer (20%)** Legal & Compliance Officers ensure that organizations follow relevant laws, regulations, and ethical guidelines. In AdTech, these professionals play a critical role in maintaining data privacy and preventing ad fraud. By focusing on these in-demand roles and their respective legal and ethical considerations, the Certificate in AdTech program prepares students for rewarding careers in the UK's thriving AdTech industry.

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CERTIFICATE IN ADTECH: LEGAL AND ETHICAL CONSIDERATIONS
ๆŽˆไบˆ็ป™
ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
London School of International Business (LSIB)
ๆŽˆไบˆๆ—ฅๆœŸ
05 May 2025
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