Executive Development Programme in Fragrance Marketing & Communication

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The Executive Development Programme in Fragrance Marketing & Communication is a certificate course designed to empower professionals with specialized skills in the fragrance industry. This program highlights the importance of fragrance in marketing, branding, and consumer communication.

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With the global fragrance market projected to reach $121.1 billion by 2027, there is a growing industry demand for experts who can create compelling fragrance narratives. This course equips learners with essential skills to excel in fragrance marketing and communication careers. It covers topics such as sensory perception, fragrance creation, consumer trends, and communication strategies. By understanding the psychological and emotional impact of fragrances, professionals can craft more compelling campaigns and product stories. By completing this program, learners will enhance their expertise, stand out in the job market, and drive innovation in the fragrance industry.

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โ€ข Fragrance Creation and Development
โ€ข Sensory Perception and Psychology in Fragrance Marketing
โ€ข Communicating Fragrance: Verbal and Non-verbal Messaging
โ€ข Fragrance Branding and Positioning
โ€ข Fragrance Retail and Merchandising Strategies
โ€ข Digital Marketing for Fragrance Products
โ€ข Fragrance Trend Analysis and Forecasting
โ€ข Global Fragrance Market Overview
โ€ข Fragrance Regulations and Compliance
โ€ข Case Studies in Fragrance Marketing and Communication

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็คบไพ‹่ฏไนฆ่ƒŒๆ™ฏ
EXECUTIVE DEVELOPMENT PROGRAMME IN FRAGRANCE MARKETING & COMMUNICATION
ๆŽˆไบˆ็ป™
ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
London School of International Business (LSIB)
ๆŽˆไบˆๆ—ฅๆœŸ
05 May 2025
ๅŒบๅ—้“พID๏ผš s-1-a-2-m-3-p-4-l-5-e
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