Advanced Certificate Content Marketing: Scaling Strategies

Name: Advanced Certificate Content Marketing: Scaling Strategies
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The Advanced Certificate in Content Marketing: Scaling Strategies is a comprehensive course designed to empower marketers with the skills needed to excel in today's digital landscape. This certificate program focuses on advanced content marketing strategies, equipping learners with the knowledge to create and distribute compelling content that resonates with their audience and drives business results.

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AboutThisCourse

In an era where content marketing is a critical driver of brand awareness and customer engagement, this course is increasingly important. According to the Content Marketing Institute, 91% of B2B marketers use content marketing to reach customers. This course provides learners with the essential skills to meet this demand, including content creation, distribution, and measurement strategies. By completing this program, learners will be able to design and implement advanced content marketing strategies, measure and analyze campaign performance, and optimize content for maximum impact. These skills are vital for career advancement in marketing, making this course an excellent investment for professionals looking to stay ahead in the competitive marketing industry.

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CourseDetails

• Content Audit and Analysis
• Persona Development and Customer Journey Mapping
• Advanced SEO Strategies and Keyword Research
• Content Creation and Curation Techniques
• Content Distribution and Promotion Channels
• Influencer Marketing and Relationship Building
• Metrics and Analytics for Content Performance
• Scaling Content Production with Technology and Processes
• Legal and Ethical Considerations in Content Marketing

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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DigitalCertificate
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ADVANCED CERTIFICATE CONTENT MARKETING: SCALING STRATEGIES

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London School of International Business (LSIB)

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05 May 2025

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