Executive Development Programme in Event Tech for Marketers

Name: Executive Development Programme in Event Tech for Marketers
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The Executive Development Programme in Event Tech for Marketers is a certificate course designed to empower marketing professionals with the latest event technology skills. In today's digital age, events have become an integral part of marketing strategies, and this course bridges the gap between traditional marketing and event technology.

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AboutThisCourse

This programme is crucial for professionals looking to advance their careers in marketing as it equips learners with the necessary skills to plan, execute, and manage successful virtual and hybrid events. The course covers topics such as event design thinking, event marketing, data analytics, and event automation tools, enabling learners to stay ahead of the competition in the rapidly evolving event technology landscape. With the increasing demand for virtual and hybrid events, there has never been a better time to invest in this programme. Learners who complete this course will not only gain the skills and knowledge needed to excel in their current roles but also increase their earning potential and open up new career opportunities in the event technology industry.

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CourseDetails

• Fundamentals of Event Technology
• Event Tech for Marketing Strategy
• Event Apps and Mobile Event Technologies
• Virtual, Hybrid, and In-Person Event Formats
• Event Analytics and Data-Driven Decision Making
• Social Media Integration in Event Tech
• Security and Privacy in Event Technology
• Interactive Technologies for Engaging Events
• ROI and Measuring the Success of Event Tech
• Trends and Future Developments in Event Technology

CareerPath

The **Executive Development Programme in Event Tech for Marketers** is designed to provide a comprehensive understanding of the ever-evolving event technology landscape. This section will highlight the most in-demand roles and their respective market trends, enabling professionals to make informed career decisions and stay ahead in the competitive UK job market. With the rise of immersive experiences, marketing automation, and artificial intelligence, various roles have emerged as key players in the event technology sector. The following roles are showcased in a 3D pie chart, illustrating their respective demand in the industry: 1. Event Tech Project Manager: 35% - Coordinating technology implementation for events - Collaborating with marketing, IT, and events teams 2. Marketing Automation Specialist: 25% - Implementing and managing marketing automation platforms - Streamlining marketing workflows and communication 3. AR/VR Experience Developer: 20% - Creating immersive AR/VR experiences for events - Enhancing user engagement and event interactivity 4. AI Chatbot Developer: 15% - Developing and integrating AI-powered chatbots for events - Improving customer support and user experience 5. Data Visualization Expert: 5% - Presenting data-driven insights creatively and engagingly - Facilitating informed decision-making in event planning The 3D pie chart displayed above offers a visual representation of these roles' demand in the UK event technology market. Each slice corresponds to the percentage of demand for each role, providing a quick and easy-to-understand overview of the industry's job market trends.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN EVENT TECH FOR MARKETERS

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London School of International Business (LSIB)

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05 May 2025

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