Advanced Certificate in A/B Testing for High Growth

Name: Advanced Certificate in A/B Testing for High Growth
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The Advanced Certificate in A/B Testing for High Growth is a comprehensive course designed for professionals seeking to master the art and science of A/B testing. This course is vital for career advancement, as it provides learners with the essential skills needed to optimize conversion rates, increase revenue, and drive growth for their organizations.

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AboutThisCourse

In today's data-driven world, the ability to design and implement effective A/B tests is in high demand. This course equips learners with the latest techniques and best practices for A/B testing, allowing them to make data-informed decisions that drive business results. Through hands-on exercises and real-world examples, learners will gain practical experience in designing and analyzing A/B tests, as well as interpreting and communicating results to stakeholders. By the end of the course, learners will have a deep understanding of A/B testing and be able to apply these skills to drive growth and success in their careers.

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CourseDetails

• Fundamentals of A/B Testing: Introduction to A/B testing, hypothesis testing, statistical significance, and basic experiment design
• Setting Up A/B Tests: Tools and platforms for A/B testing, creating test goals, and defining success metrics
• Data Analysis for A/B Testing: Understanding data, interpreting results, and identifying false positives and negatives
• Multivariate Testing: Design and implementation of multivariate tests, factorial experiments, and orthogonal arrays
• Behavioral Analytics: Analyzing user behavior, conversion funnels, and attribution models
• Advanced Statistical Analysis: Advanced statistical methods, Bayesian analysis, and sequential testing
• Optimizing Test Designs: Sample size estimation, power calculations, and reducing bias
• Testing Ethics and Compliance: Ethical considerations in A/B testing, legal compliance, and data privacy

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BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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ADVANCED CERTIFICATE IN A/B TESTING FOR HIGH GROWTH

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London School of International Business (LSIB)

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05 May 2025

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