Executive Development Programme in Mythic Thinking for Brand Leaders

Name: Executive Development Programme in Mythic Thinking for Brand Leaders
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The Executive Development Programme in Mythic Thinking for Brand Leaders is a certificate course designed to empower brand leaders with mythic thinking skills. This program emphasizes the importance of storytelling and myth-making in creating powerful and engaging brands.

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AboutThisCourse

By understanding the ancient art of myth-making, brand leaders can craft compelling narratives that resonate with their target audience, leading to increased brand loyalty and customer engagement. In today's competitive marketplace, brand leaders who can think mythically have a distinct advantage. This program is in high demand as companies recognize the need to create emotional connections with their customers. The course equips learners with essential skills for career advancement, including strategic storytelling, creative problem-solving, and innovative thinking. By the end of the program, participants will have a deep understanding of the power of myth and how to harness it to build strong, enduring brands.

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CourseDetails

• Mythic Thinking and Brand Leadership: An Introduction
• The Power of Storytelling in Branding
• Archetypes and Brand Personality Development
• Symbolism and Semiotics in Mythic Marketing
• Mythological Branding: Case Studies and Best Practices
• The Hero's Journey: Applying Joseph Campbell's Model to Brand Narratives
• Cultural Myths and the Global Brand
• Ethics and Authenticity in Mythic Branding
• Measuring the Impact of Mythic Thinking in Brand Strategy

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BasicUnderstandingSubject
ProficiencyEnglish
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BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN MYTHIC THINKING FOR BRAND LEADERS

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London School of International Business (LSIB)

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05 May 2025

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