Executive Development Programme in Building a High-Performance Social Media Team

Name: Executive Development Programme in Building a High-Performance Social Media Team
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The Executive Development Programme in Building a High-Performance Social Media Team is a certificate course that empowers professionals with the necessary skills to lead and manage high-performing social media teams. In today's digital age, social media has become an essential tool for businesses to connect with their customers and build their brand.

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AboutThisCourse

This course is critical for professionals looking to advance their careers in social media management, marketing, or communications. It provides a comprehensive understanding of social media strategy, team management, and analytics, enabling learners to create and lead effective social media campaigns that drive business results. With the increasing demand for social media expertise in various industries, this course is an excellent opportunity for professionals to gain a competitive edge and stand out in the job market. By the end of the course, learners will have acquired the essential skills to build and manage high-performance social media teams that deliver measurable results and drive business success.

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CourseDetails

• Unit 1: Understanding Social Media Landscape
• Unit 2: Building a Social Media Strategy
• Unit 3: Identifying Roles and Responsibilities for a High-Performance Team
• Unit 4: Recruiting and Hiring Social Media Professionals
• Unit 5: Training and Developing Social Media Skills
• Unit 6: Managing and Leading a Social Media Team
• Unit 7: Social Media Analytics and Reporting
• Unit 8: Social Media Policies and Guidelines
• Unit 9: Crisis Management on Social Media
• Unit 10: Innovating and Staying Ahead in Social Media

CareerPath

The Executive Development Programme for Building a High-Performance Social Media Team is designed to equip you with the necessary skills to lead and manage a successful social media team. The landscape of social media is continuously changing, and with it comes new roles and responsibilities. To help you understand the current trends, we have created a 3D pie chart that showcases the most in-demand social media roles in the UK. The chart below highlights the primary and secondary keywords relevant to the industry, showcasing the percentage of demand for each role in the job market. - Social Media Manager (35%): The person responsible for managing and overseeing the social media strategy for a brand or business. - Content Creator (25%): The individual who creates engaging content, such as blog posts, videos, and images, to promote a brand's social media presence. - Community Manager (20%): The role focused on building and managing a brand's community across various social media channels. - Social Media Analyst (15%): The person who analyses and reports on the performance of a brand's social media channels, providing insights and recommendations. - Digital Marketing Specialist (5%): The professional responsible for developing and executing comprehensive digital marketing strategies, which may include social media. This 3D pie chart is designed to be responsive, adapting to all screen sizes. With a transparent background and no added background color, the chart seamlessly integrates into the webpage. The title, font, colors, and other options are customised to enhance readability and maintain a visually appealing design.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN BUILDING A HIGH-PERFORMANCE SOCIAL MEDIA TEAM

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London School of International Business (LSIB)

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05 May 2025

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