Certificate in Fashion Buying: AR and E-commerce Strategies

Name: Certificate in Fashion Buying: AR and E-commerce Strategies
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The Certificate in Fashion Buying: AR and E-commerce Strategies course empowers learners with the essential skills needed to thrive in the ever-evolving fashion industry. This certificate course highlights the growing importance of augmented reality (AR) and e-commerce strategies in fashion buying and merchandising.

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AboutThisCourse

By blending theoretical knowledge with practical applications, learners will gain a comprehensive understanding of AR technology, e-commerce platforms, data analysis, and customer experience optimization. In today's digital era, the course addresses a high industry demand for professionals who can effectively integrate AR and e-commerce techniques into their fashion buying strategies. Upon completion, learners will be equipped with the necessary skills to make informed purchasing decisions, drive sales, and boost brand visibility—ultimately leading to enhanced career opportunities and advancement in the fashion industry.

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CourseDetails

• Introduction to Fashion Buying · Understanding the role of a fashion buyer, key responsibilities, and the fashion buying process.
• AR & Virtual Reality in Fashion · Exploring the use of Augmented Reality (AR) and Virtual Reality (VR) in fashion retail, showcasing examples and best practices.
• E-commerce Strategies for Fashion Brands · Learning about effective e-commerce strategies, website design, user experience (UX), and conversion optimization for fashion brands.
• AR Shopping Experiences · Diving into the world of AR-powered shopping experiences, virtual try-ons, and the benefits for both customers and retailers.
• Data Analysis for Fashion Buying · Examining the importance of data analysis in fashion buying, including demand forecasting, inventory management, and sales trends.
• Social Media & Influencer Marketing for Fashion · Utilizing social media platforms and influencer marketing tactics to boost brand awareness and sales.
• Content Marketing & SEO for Fashion E-commerce · Creating engaging content, optimizing for search engines, and building a strong online presence for fashion brands.
• Customer Relationship Management (CRM) & Retention Strategies · Managing customer relationships, building customer loyalty, and implementing effective retention strategies.
• Sustainability in Fashion Buying · Exploring sustainable practices and their impact on fashion buying, covering topics such as ethical sourcing, circular fashion, and supply chain transparency.
• Trend Forecasting & Market Analysis · Analyzing market trends, customer preferences, and cultural shifts to inform fashion buying decisions.

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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CERTIFICATE IN FASHION BUYING: AR AND E-COMMERCE STRATEGIES

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London School of International Business (LSIB)

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05 May 2025

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