Executive Development Programme Social Media Marketing: Agile Approach

Name: Executive Development Programme Social Media Marketing: Agile Approach
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The Executive Development Programme in Social Media Marketing: Agile Approach is a certificate course designed to provide learners with essential skills for career advancement in the rapidly evolving digital marketing industry. This program focuses on the importance of agile methodologies in social media marketing, enabling learners to adapt to changing market trends and consumer behavior.

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AboutThisCourse

With an emphasis on hands-on experience, the course covers strategy development, content creation, campaign management, and analytics using various social media platforms. The program is ideal for marketing professionals, entrepreneurs, and business owners seeking to enhance their digital marketing skills and stay ahead in the competitive market.

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CourseDetails

• Unit 1: Introduction to Social Media Marketing for Executives
• Unit 2: Agile Approach for Social Media Marketing Strategy
• Unit 3: Social Media Listening & Monitoring Tools for Agile Marketing
• Unit 4: Data-Driven Decision Making in Social Media Marketing
• Unit 5: Creating Agile Content for Social Media Platforms
• Unit 6: Paid Social Media Advertising: Agile Campaign Management
• Unit 7: Social Media Analytics for Continuous Improvement
• Unit 8: Stakeholder Engagement & Collaboration in Agile Social Media Marketing
• Unit 9: Managing Social Media Crises with Agility
• Unit 10: Future Trends in Agile Social Media Marketing

CareerPath

In the ever-evolving landscape of digital marketing, it's crucial to stay updated with the latest job market trends, salary ranges, and skill demands. Our Executive Development Programme in Social Media Marketing with an Agile Approach is designed to help you excel in this dynamic field. Here are some key roles and their respective market trends in the UK: 1. **Social Media Manager**: With the growing importance of social media in business strategies, the demand for Social Media Managers has surged. They are responsible for developing and executing social media plans, engaging with audiences, and analyzing performance metrics. 2. **Digital Marketing Specialist**: Digital Marketing Specialists are in high demand as businesses continue to shift their focus to online channels. They create and implement digital marketing campaigns, optimize websites for search engines, and track the performance of marketing efforts. 3. **Content Marketing Manager**: In an era where content is king, Content Marketing Managers play a pivotal role in developing and managing content strategies to attract and retain customers. They are responsible for creating engaging content, managing editorial calendars, and measuring content performance. 4. **SEO Specialist**: SEO Specialists ensure that websites are easily discoverable through search engines. They optimize websites, conduct keyword research, and track search engine rankings to improve online visibility and drive organic traffic. 5. **PPC Specialist**: PPC Specialists manage paid advertising campaigns on platforms like Google Ads and social media networks. They create ad copy, monitor ad performance, and optimize campaigns to maximize ROI. Our Executive Development Programme is tailored to equip you with the necessary skills to excel in these roles and stay ahead in the competitive UK job market.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME SOCIAL MEDIA MARKETING: AGILE APPROACH

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London School of International Business (LSIB)

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05 May 2025

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