Global Certificate in Google Sheets for Data-Driven Marketing

Name: Global Certificate in Google Sheets for Data-Driven Marketing
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The Global Certificate in Google Sheets for Data-Driven Marketing is a comprehensive course that empowers learners with essential data analysis skills using Google Sheets. This certification is critical in today's data-driven world, where marketing professionals need to leverage data for strategic decision-making.

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AboutThisCourse

Google Sheets is a powerful tool for managing, analyzing, and visualizing data. This course provides hands-on experience in using Google Sheets for marketing applications, making learners more attractive to employers. It covers topics such as data cleaning, formulas, pivot tables, and visualization, equipping learners with skills that are in high industry demand. By the end of this course, learners will be able to use Google Sheets to manipulate and analyze data, create compelling data stories, and make data-driven marketing decisions. This certificate course is an excellent opportunity for marketing professionals to advance their careers and stay competitive in the ever-evolving digital marketing landscape.

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CourseDetails

• Google Sheets Basics: Introduction to Google Sheets, Navigating the Interface, Creating and Saving Spreadsheets, Entering and Editing Data
• Data Management: Organizing Data, Sorting and Filtering, Data Validation, Conditional Formatting
• Formulas and Functions: Basic Formulas, Essential Functions (SUM, AVERAGE, MIN, MAX, COUNT), Text Functions, Date and Time Functions
• Data Analysis: Pivot Tables, Data Visualization, Goal Seek, Data Trend Analysis
• Data Import and Export: Importing Data from Google Sheets, Exporting Data to Google Sheets, Integration with Google Ads, Google Analytics, and Other Data Sources
• Collaboration and Sharing: Collaborative Editing, Access Control, Version History, Exporting and Sharing Reports
• Automation: Macros, Scripts, Add-ons, Using APIs for Data Integration
• Security and Compliance: Data Encryption, User Access Management, Compliance with Industry Standards
• Best Practices: Data Hygiene, Reporting Standards, Naming Conventions, Version Control

CareerPath

The Global Certificate in Google Sheets for Data-Driven Marketing offers professionals a competitive edge in the ever-evolving digital marketing landscape. Organizations increasingly rely on data-driven strategies, and this course provides the necessary skills for professionals to succeed in this field. The 3D pie chart above highlights the demand for various data-driven marketing roles in the UK. The chart displays a diverse range of marketing positions, each with its unique set of responsibilities and required expertise. As expected, the Social Media Manager role takes the lead in demand, with a 80% relevance score. Content Marketing Specialists follow closely, with a 74% relevance score, highlighting the importance of engaging and informative content in today's digital marketing efforts. Data Analysts rank high at 85%, reflecting the increasing need for professionals who can interpret complex data and inform strategic business decisions. SEO Specialists achieve a 60% relevance score, while Digital Marketing Specialists reach 68%. Although lower than other roles, these positions remain integral to a holistic marketing strategy, ensuring a strong online presence and search engine optimization. These statistics reveal the growing demand for professionals with data-driven marketing skills, highlighting the value of the Global Certificate in Google Sheets for Data-Driven Marketing. By investing in this course, professionals can enhance their skillset and improve their competitive advantage in the UK job market.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN GOOGLE SHEETS FOR DATA-DRIVEN MARKETING

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London School of International Business (LSIB)

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05 May 2025

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