Certificate in Marketing Admin: Essential Skills

Name: Certificate in Marketing Admin: Essential Skills
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The Certificate in Marketing Admin: Essential Skills is a comprehensive course designed to empower learners with the fundamental skills necessary to thrive in marketing administration roles. This course is critical in today's business landscape, where marketing has become a central function for organizational success.

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AboutThisCourse

With a focus on industry-demanded competencies, the course covers a broad range of topics including marketing strategy, market research, digital marketing, and project management. By the end of the course, learners will have developed a solid foundation in marketing administration, enabling them to contribute effectively in various marketing roles. This certificate course is an excellent starting point for those looking to begin their career in marketing or for marketing professionals seeking to enhance their skillset. It not only provides theoretical knowledge but also practical applications, thereby equipping learners with the essential skills required for career advancement in the dynamic marketing industry.

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CourseDetails

• Understanding Marketing Principles • This unit covers the fundamental principles of marketing, including market research, segmentation, targeting, positioning, and the marketing mix.

• Digital Marketing Basics • This unit explores the essentials of digital marketing, including social media, email marketing, content marketing, and search engine optimization.

• Customer Relationship Management (CRM) • This unit teaches how to manage customer relationships effectively, including customer segmentation, data analysis, and marketing automation.

• Marketing Analytics • This unit covers the basics of marketing analytics, including data collection, analysis, and reporting, to help marketers make informed decisions.

• Brand Management • This unit explores the principles of brand management, including brand identity, positioning, messaging, and visual identity.

• Content Creation • This unit covers the essentials of content creation, including copywriting, graphic design, video production, and storytelling.

• Event Planning • This unit teaches how to plan and execute successful marketing events, including product launches, trade shows, and customer events.

• Advertising • This unit covers the basics of advertising, including traditional and digital media, ad creation, and media planning.

• Sales & Marketing Alignment • This unit explores the importance of aligning sales and marketing teams to achieve business goals, including communication, collaboration, and lead management.

CareerPath

The Certificate in Marketing Admin program prepares professionals for essential roles in digital marketing, content creation, data analysis, SEO & SEM, and social media management. The 3D pie chart above highlights the demand for these skills in the UK market. Enroll in our program to gain a comprehensive understanding of these in-demand marketing admin skills and advance your career.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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CERTIFICATE IN MARKETING ADMIN: ESSENTIAL SKILLS

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London School of International Business (LSIB)

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05 May 2025

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