Global Certificate in Next-Gen Ad Viewability

Name: Global Certificate in Next-Gen Ad Viewability
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The Global Certificate in Next-Gen Ad Viewability is a comprehensive course designed to empower learners with the essential skills needed to excel in the rapidly evolving digital advertising industry. This course focuses on cutting-edge viewability technologies and measurement strategies, making it highly relevant and in-demand in today's market.

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AboutThisCourse

By enrolling in this course, learners will gain a deep understanding of ad viewability standards, metrics, and optimization techniques that are critical for maximizing campaign performance and ensuring advertising effectiveness. The course curriculum covers key topics such as ad fraud detection, cross-platform viewability, and data-driven decision-making, providing learners with a well-rounded skill set that is highly valued by employers. Upon completion of this course, learners will be equipped with the knowledge and expertise needed to advance their careers in digital advertising, making them highly competitive in the job market and well-positioned for success in this exciting and dynamic field.

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CourseDetails

• Global Ad Viewability Standards
• Understanding Ad Viewability
• Importance of Ad Viewability in Digital Marketing
• Measuring Ad Viewability: Methods and Tools
• Best Practices for Improving Ad Viewability
• Ad Viewability and Programmatic Advertising
• Ad Viewability and Fraud Detection
• Cross-Device Ad Viewability
• Future Trends in Ad Viewability

CareerPath

The Global Certificate in Next-Gen Ad Viewability is a sought-after credential in the ever-evolving digital landscape. Organizations across the UK are increasingly focusing on the viewability of their ads, leading to a surge in demand for professionals with expertise in this area. In this 3D pie chart, we'll explore the job market trends in the Next-Gen Ad Viewability space. Each slice represents a specific role, and the size of the slice corresponds to the percentage of job openings in the UK. - **Data Scientist**: Representing 25% of the job openings, data scientists are in high demand. They play a crucial role in analyzing user behavior and campaign performance to maximize ad viewability. - **Full Stack Developer**: Comprising 20% of job openings, these professionals are responsible for building and maintaining the technological infrastructure required for optimal ad viewability. - **Digital Marketing Specialist**: Holding 18% of job openings, digital marketing specialists excel in developing and implementing effective ad strategies that boost viewability rates. - **Cloud Architect**: With 15% of job openings, cloud architects design and manage cloud-based solutions to ensure seamless ad delivery and viewability. - **AI Engineer**: Accounting for 12% of job openings, AI engineers leverage machine learning algorithms to improve ad targeting and viewability. - **DevOps Engineer**: Representing 10% of job openings, DevOps engineers facilitate collaboration between development and operations teams to enhance ad viewability. This 3D pie chart offers a bird's-eye view of the Next-Gen Ad Viewability job market trends in the UK, highlighting the most in-demand roles and their respective market shares.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN NEXT-GEN AD VIEWABILITY

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London School of International Business (LSIB)

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05 May 2025

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