Executive Development Programme in Fashion Brand Marketing

Name: Executive Development Programme in Fashion Brand Marketing
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The Executive Development Programme in Fashion Brand Marketing is a certificate course designed to provide learners with essential skills for career advancement in the fashion industry. This program focuses on the strategic marketing and branding of fashion products, teaching learners how to create and maintain strong, recognizable fashion brands.

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AboutThisCourse

In an industry where branding is crucial, this course is of significant importance. According to recent studies, fashion brand marketing is a growing field with a high demand for skilled professionals. By completing this program, learners will be equipped with the knowledge and skills necessary to meet this demand and excel in their careers. Through a combination of theoretical instruction and practical application, learners will gain a comprehensive understanding of fashion brand marketing. From market research and analysis to product development and promotion, this course covers all aspects of the fashion branding process. As a result, learners will be well-prepared to take on leadership roles in the fashion industry and drive the success of their organizations.

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CourseDetails

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Fashion Brand Strategy & Positioning
Digital Marketing for Fashion Brands
Fashion Retail & Distribution Channels
Customer Analysis & Segmentation in Fashion
Fashion Trend Forecasting & Analysis
Content Creation & Storytelling for Fashion Brands
Influencer Marketing & Public Relations in Fashion
Sustainability & Corporate Social Responsibility in Fashion
Measuring Success in Fashion Brand Marketing

CareerPath

The fashion industry constantly evolves, and so does the demand for various marketing roles. This 3D pie chart highlights the most in-demand marketing positions in the UK's fashion sector, providing an engaging visual representation of the current job market trends. Fashion Brand Marketing Manager: With a 75% share in the fashion marketing sector, these professionals lead marketing teams, develop strategies, and coordinate campaigns to promote brand growth. Digital Fashion Marketing Specialist: Holding 65% of the demand, these experts manage digital marketing campaigns, SEO, SEM, social media, and analytics to elevate a fashion brand's online presence. Fashion PR & Communications Manager: These professionals, representing 55% of the demand, maintain a brand's public image, manage media relations, and create PR strategies. Fashion Events & Sponsorship Manager: With 45% of the demand, these individuals plan, coordinate, and execute promotional events and sponsorship opportunities. Fashion Influencer Marketing Manager: These professionals, accounting for 50% of the demand, work with influencers and brand ambassadors to create content and marketing campaigns to appeal to a wider target audience.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN FASHION BRAND MARKETING

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London School of International Business (LSIB)

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05 May 2025

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