Certificate in Google News: Essential Skills

Name: Certificate in Google News: Essential Skills
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The Certificate in Google News: Essential Skills is a comprehensive course designed to empower learners with the skills to use Google News effectively. This program highlights the importance of staying informed with accurate and reliable news, emphasizing Google's role as a leading news platform.

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AboutThisCourse

In an era where misinformation is rampant, this course is crucial for understanding how to discern credible news sources and stay updated on current events. The course content is tailored to meet the industry's demand for news literacy, ensuring that learners are equipped with the necessary skills for career advancement. Through this course, learners will gain a solid understanding of Google News' features and functionalities, including personalized news feeds and breaking news alerts. They will also learn how to use Google's advanced search tools to find relevant news articles quickly and efficiently. By the end of the course, learners will have a strong foundation in news literacy, making them valuable assets in any industry.

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CourseDetails

• Google News Basics: Understanding the Google News platform, its features, and benefits.
• News Keyword Research: Identifying relevant keywords and trends for news content.
• Google News Optimization: Techniques to optimize news articles for Google News visibility.
• News Writing Best Practices: Mastering the art of news writing, including structure, tone, and style.
• Google News Image Optimization: Best practices for using images in news articles to increase visibility.
• Google News Publisher Center: Setting up and managing a Google News Publisher Center account.
• Google News Algorithms: Understanding Google News algorithms and how they impact visibility.
• Google News Analytics: Analyzing and interpreting Google News analytics data to improve performance.
• Google News Ethics: Adhering to ethical standards in news reporting on Google News.

CareerPath

The Certificate in Google News offers a competitive edge in the ever-evolving digital landscape. With essential skills in data analysis, digital marketing, journalism, and content writing, professionals can excel in lucrative roles. The UK job market reflects the growing demand and impressive salary ranges for these positions. - **Data Analyst**: Leverage your Google News expertise to uncover valuable insights and drive strategic decision-making. Salaries typically range from £28,000 to £45,000. - **Digital Marketing Specialist**: Harness Google News to optimize campaigns, engage audiences, and boost brand visibility. Anticipate salaries between £25,000 and £40,000. - **Journalist**: Combine your Google News certification with investigative journalism or sports journalism to report on trending topics and generate buzz. Earn £18,000 to £35,000. - **Content Writer**: Use Google News to craft compelling content, optimize your strategy, and reach wider audiences. Earn £20,000 to £32,000 in this role. These roles and salary ranges represent the growing opportunities for professionals with a Certificate in Google News, offering industry-relevant skills and versatile applications.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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NotAccreditedRecognized
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FastTrack GBP £140

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ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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CERTIFICATE IN GOOGLE NEWS: ESSENTIAL SKILLS

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London School of International Business (LSIB)

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05 May 2025

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