Executive Development Programme in Brand Restoration and Change Management

Name: Executive Development Programme in Brand Restoration and Change Management
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The Executive Development Programme in Brand Restoration and Change Management is a certificate course designed to empower professionals with the skills necessary to restore and manage brands during times of crisis or transformation. In an era where brand reputation significantly impacts business success, this programme is more important than ever.

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AboutThisCourse

The course addresses industry demand for experts who can effectively manage brand transitions and rebuild consumer trust. Throughout the programme, learners acquire essential skills in crisis management, strategic communication, change leadership, and innovative thinking. These competencies equip professionals to navigate the complexities of brand restoration and lead their organizations through periods of change. By earning this certificate, learners demonstrate a commitment to professional development and position themselves for career advancement in a competitive marketplace.

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CourseDetails

• Brand Restoration
• Change Management
• Understanding Brand Equity
• Rebuilding Trust and Credibility
• Strategies for Brand Restoration
• Organizational Change Management
• Communication in Change Management
• Resistance to Change and Overcoming Obstacles
• Measuring Success in Brand Restoration and Change Management
• Case Studies in Brand Restoration and Change Management

CareerPath

In this Executive Development Programme in Brand Restoration and Change Management, professionals will gain expertise in various roles that are in high demand in the UK job market. The 3D pie chart below showcases the percentage of demand for each role: 1. **Marketing Director**: A Marketing Director plays a crucial role in driving brand restoration strategies and implementing change management initiatives. This role requires extensive experience in marketing, leadership, and strategic planning. 2. **Brand Manager**: A Brand Manager is responsible for managing a company's brand, ensuring its consistency and relevance across various platforms. This role involves market research, brand development, and marketing campaign management. 3. **Change Management Consultant**: Change Management Consultants help organizations navigate and implement changes effectively. They assess the impact of changes, develop strategies, and manage resistance to change. 4. **Creative Director**: A Creative Director leads the creative team and ensures the brand's visual elements align with its overall strategy. They are responsible for developing creative concepts, managing design teams, and overseeing the production process. 5. **Public Relations Director**: A Public Relations Director manages the company's public image and reputation. They develop and implement PR strategies, manage media relations, and coordinate crisis communication plans. 6. **Digital Marketing Manager**: A Digital Marketing Manager focuses on marketing efforts through digital channels, such as search engines, social media, email, and websites. This role involves developing and implementing digital marketing campaigns, managing social media accounts, and analyzing website traffic.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN BRAND RESTORATION AND CHANGE MANAGEMENT

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London School of International Business (LSIB)

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05 May 2025

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