Executive Development Programme in Email Marketing Program Management

Name: Executive Development Programme in Email Marketing Program Management
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The Executive Development Programme in Email Marketing Program Management is a certificate course designed to empower professionals with the skills necessary to excel in email marketing. This program is critical in today's digital age, where email marketing is a key driver of customer engagement and revenue.

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AboutThisCourse

It provides learners with a deep understanding of email marketing program management, including strategy, design, execution, and analysis. The course is industry-demand driven, with a curriculum designed in collaboration with industry experts. It equips learners with essential skills such as campaign planning, segmentation, automation, and personalization. The program also covers legal and ethical aspects of email marketing, ensuring that learners are well-versed in best practices and compliance. By the end of the course, learners will be able to design and implement effective email marketing strategies, driving customer engagement and business growth. This program is an excellent opportunity for marketing professionals looking to advance their careers in email marketing program management.

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CourseDetails

• Email Program Management
• Email Campaign Strategy
• Email Design and User Experience
• Email List Building and Segmentation
• Email Deliverability and Compliance
• Email Automation and Workflows
• Email Analytics and Reporting
• Email Testing and Optimization
• Advanced Email Marketing Techniques

CareerPath

The **Executive Development Programme in Email Marketing Program Management** spotlights the industry's expanding demand for professionals skilled in email marketing. This 3D Pie Chart represents the current job market trends in the UK, displaying the distribution of roles that leverage email marketing effectively. 1. **Email Marketing Specialist**: Accounting for 65% of the market, these professionals plan, execute, and optimize email campaigns while analyzing data to improve overall performance. 2. **CRM & Email Marketing Manager**: Holding 22% of the market, these managers oversee email marketing strategies, leveraging CRM platforms to enhance customer relationships, retention, and loyalty. 3. **Digital Marketing Manager**: Making up 11% of the market, these managers coordinate multi-channel campaigns, integrating email marketing with social media, search engine, and display advertising efforts. 4. **Marketing Automation Specialist**: Representing 2% of the market, these specialists streamline marketing workflows using automation software, generating tailored email campaigns to engage customers across various touchpoints.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

NoPriorQualifications

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN EMAIL MARKETING PROGRAM MANAGEMENT

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London School of International Business (LSIB)

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05 May 2025

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