Certificate in Key Marketing KPI Principles

Name: Certificate in Key Marketing KPI Principles
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The Certificate in Key Marketing KPI Principles course is a comprehensive program designed to help learners understand and master essential marketing KPIs. This course highlights the importance of data-driven decision making in marketing, covering topics such as customer acquisition, conversion, retention, and engagement metrics.

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AboutThisCourse

In today's data-driven world, marketing professionals who can measure, analyze, and optimize key performance indicators (KPIs) are in high demand. This course equips learners with the skills to effectively monitor and analyze marketing KPIs, providing a significant advantage in career advancement. Through hands-on exercises and real-world examples, learners will gain practical experience in setting up and tracking KPIs, identifying trends and insights, and making data-driven decisions to improve marketing performance. By the end of this course, learners will have a deep understanding of marketing KPIs and the skills to apply this knowledge in their careers, making them valuable assets to any organization.

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CourseDetails

• Understanding Key Marketing KPIs
• Importance of Marketing Metrics
• Primary KPIs for Marketing Success
• Measuring Brand Awareness with KPIs
• Analyzing Customer Acquisition Cost (CAC)
• Calculating Customer Lifetime Value (CLV)
• Tracking Marketing ROI with KPIs
• Sales Funnel Metrics and KPIs
• Social Media Engagement KPIs
• Monitoring and Improving KPIs for Continuous Marketing Success

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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CERTIFICATE IN KEY MARKETING KPI PRINCIPLES

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London School of International Business (LSIB)

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05 May 2025

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