Masterclass Certificate in Programmatic for Retail Media

Name: Masterclass Certificate in Programmatic for Retail Media
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The Masterclass Certificate in Programmatic for Retail Media is a comprehensive course designed to empower learners with the essential skills needed to thrive in the rapidly evolving programmatic advertising landscape. This industry-recognized certificate course focuses on the unique challenges and opportunities presented in retail media, bridging the gap between traditional retail and digital advertising.

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AboutThisCourse

In today's data-driven world, programmatic advertising has become a critical component of successful marketing strategies. The course's importance lies in its ability to equip learners with the latest programmatic techniques, enabling them to deliver highly targeted, personalized, and measurable ad campaigns. By understanding the intricacies of programmatic for retail media, learners can unlock new revenue streams, optimize customer engagement, and drive business growth. With a strong emphasis on hands-on experience, the course covers key topics such as data management, audience segmentation, real-time bidding, and campaign optimization. By completing this masterclass, learners will be well-prepared to advance their careers in programmatic advertising, retail media, or digital marketing, gaining a competitive edge in a high-growth industry.

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CourseDetails

• Programmatic Fundamentals
• Real-Time Bidding (RTB)
• Retail Media Landscape
• Data Management Platforms (DMPs)
• Demand Side Platforms (DSPs)
• Supply Side Platforms (SSPs)
• Programmatic Creative Strategies
• Cross-Channel Retail Media Campaigns
• Measurement & Attribution in Programmatic Retail Media
• Future Trends in Programmatic Retail Media

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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MASTERCLASS CERTIFICATE IN PROGRAMMATIC FOR RETAIL MEDIA

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London School of International Business (LSIB)

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05 May 2025

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