Certificate in Crisis Communication and Brand Positioning

Name: Certificate in Crisis Communication and Brand Positioning
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The Certificate in Crisis Communication and Brand Positioning is a comprehensive course designed to empower learners with the essential skills to manage and navigate complex corporate crises and strengthen brand reputation. This program focuses on developing a deep understanding of crisis communication planning, implementation, and evaluation, thereby reducing the negative impact on brand image.

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AboutThisCourse

In today's fast-paced and interconnected world, the demand for skilled crisis communicators is at an all-time high. This course equips learners with the ability to make informed decisions, communicate effectively during high-pressure situations, and maintain brand trust and loyalty. By the end of this course, learners will be able to create effective crisis communication strategies, protect their organization's reputation, and ultimately advance their careers in communications, public relations, marketing, and related fields.

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CourseDetails

• Understanding Crisis Communication
• The Role of Brand Positioning in Crisis Management
• Developing a Crisis Communication Strategy
• Stakeholder Communication during a Crisis
• Media Relations in Crisis Situations
• Social Media and Crisis Communication
• Case Studies: Successful Crisis Communication and Brand Positioning
• Ethical Considerations in Crisis Communication
• Measuring the Effectiveness of Crisis Communication
• Best Practices for Post-Crisis Recovery and Brand Reputation Management

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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DigitalCertificate
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CERTIFICATE IN CRISIS COMMUNICATION AND BRAND POSITIONING

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London School of International Business (LSIB)

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05 May 2025

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