Executive Development Programme in Brand Equity: Creating a Powerful Brand Presence

Name: Executive Development Programme in Brand Equity: Creating a Powerful Brand Presence
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The Executive Development Programme in Brand Equity certificate course is a comprehensive program designed to empower professionals in creating a powerful brand presence. This course highlights the importance of brand equity in today's competitive business landscape and provides insights into building and managing strong brands.

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AboutThisCourse

With the increasing demand for branding experts across industries, this course is essential for professionals seeking career advancement. Learners will acquire skills in brand positioning, equity management, and strategic brand planning, making them valuable assets in any organization. The course curriculum is designed and delivered by industry experts, ensuring up-to-date, practical knowledge and skills. Through interactive sessions, case studies, and real-world examples, learners will gain hands-on experience and develop a deep understanding of branding principles. By the end of the course, learners will have a solid foundation in brand equity and be equipped with the essential skills to create and manage powerful brand presences, opening up exciting career opportunities in brand management, marketing, and advertising.

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CourseDetails

• Understanding Brand Equity &its Importance
• Building a Strong Brand Foundation: Primary & Secondary Research
• Crafting a Compelling Brand Story &Message
• Designing a Memorable Brand Identity: Logos, Colors, Typography
• Leveraging Multi-Channel Marketing Strategies for Brand Awareness
• Creating Exceptional Customer Experiences for Brand Loyalty
• Measuring & Monitoring Brand Equity: Metrics & Tools
• Protecting & Defending Brand Reputation: Crisis Management Planning
• Innovating & Evolving the Brand for Future Growth

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN BRAND EQUITY: CREATING A POWERFUL BRAND PRESENCE

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London School of International Business (LSIB)

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05 May 2025

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