Certificate in Developing Merch Collections
-- ViewingNowThe Certificate in Developing Merch Collections is a comprehensive course designed to equip learners with the essential skills needed to thrive in the ever-evolving fashion industry. This course emphasizes the importance of creating unique, trendy, and marketable merchandise collections that resonate with target audiences.
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โข Introduction to Merchandising: Understanding the basics of merchandising, its role in the fashion industry, and the importance of developing a successful merch collection. โข Trend Analysis and Forecasting: Identifying and analyzing current and future fashion trends to inform collection development. โข Product Development: Developing a range plan, creating tech packs, and selecting suitable fabrics and trims for the collection. โข Color and Material Planning: Selecting colors, materials, and textures that align with the collection's theme and target market. โข Costing and Pricing: Calculating costs, setting retail prices, and maintaining profit margins. โข Production Management: Overseeing the production process, managing timelines, and ensuring quality control. โข Visual Merchandising: Creating visually appealing store layouts and window displays to maximize sales. โข Marketing and Promotion: Developing marketing strategies, creating promotional materials, and leveraging social media to build brand awareness. โข Sales Analysis and Reporting: Analyzing sales data, identifying trends, and preparing reports to inform future collection development.
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- BasicUnderstandingSubject
- ProficiencyEnglish
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- BasicComputerSkills
- DedicationCompleteCourse
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- ThreeFourHoursPerWeek
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