Professional Certificate in SEO and Website Accessibility

Name: Professional Certificate in SEO and Website Accessibility
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The Professional Certificate in SEO and Website Accessibility is a comprehensive course that focuses on the critical skills needed to optimize websites for search engines and ensure accessibility for all users. This course is essential for anyone looking to advance their career in digital marketing, web development, or user experience design.

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AboutThisCourse

In today's digital landscape, SEO and website accessibility are more important than ever before. With over 1.8 billion websites currently online, standing out in search engine results is crucial for businesses and organizations. At the same time, ensuring that websites are accessible to users with disabilities is not only a best practice but also a legal requirement in many countries. This course equips learners with the essential skills needed to excel in these areas. Through a combination of video lectures, hands-on exercises, and real-world examples, learners will gain a deep understanding of SEO best practices, keyword research, on-page optimization, and technical SEO. They will also learn how to design and develop accessible websites that meet WCAG 2.1 guidelines and provide an inclusive user experience for all. By completing this course, learners will be able to demonstrate their expertise in SEO and website accessibility, making them highly valuable to potential employers. According to the Burning Glass Technologies Labor Insights database, job postings requiring SEO skills have increased by 45% over the past three years, while those requiring web accessibility skills have increased by 34%. With this course, learners can position themselves for success in this growing field.

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CourseDetails

• Unit 1: Introduction to SEO and Website Accessibility
• Unit 2: Importance of Keyword Research in SEO
• Unit 3: On-Page Optimization Techniques
• Unit 4: Off-Page Optimization Strategies
• Unit 5: Technical SEO and Website Structure
• Unit 6: Mobile Optimization and Mobile-First Indexing
• Unit 7: Local SEO and Google My Business
• Unit 8: Website Accessibility and ADA Compliance
• Unit 9: Accessible Design and Development Practices
• Unit 10: Testing and Evaluating Website Accessibility

CareerPath

The Professional Certificate in SEO and Website Accessibility offers a range of exciting job opportunities in the UK market. The 3D pie chart above illustrates the average salary ranges for some of the most relevant roles in this field. These roles are highly sought after and will continue to grow in demand due to the increasing importance of search engine optimization and website accessibility. Let's discuss each role in more detail: 1. **SEO Specialist:** As a specialist in search engine optimization, you will be responsible for improving website visibility and ranking on search engines like Google. With an average salary of £650 per month, this role offers a great starting point for those looking to enter the digital marketing field. 2. **Accessibility Specialist:** An Accessibility Specialist focuses on making websites accessible to all users, including those with disabilities. This role has an average salary of £550 per month and is essential in creating inclusive and user-friendly websites. 3. **Web Development Lead:** A Web Development Lead oversees the technical aspects of website creation and management, ensuring the site meets the organization's objectives. As a lead, you can expect an average salary of £800 per month. 4. **SEO & Accessibility Consultant:** As an SEO & Accessibility Consultant, you'll combine your expertise in both fields to provide comprehensive advice and strategies for businesses looking to improve their online presence and accessibility. This high-demand role comes with an impressive average salary of £900 per month. These roles are just a few examples of the many opportunities available in the SEO and Website Accessibility field. By obtaining a Professional Certificate in SEO and Website Accessibility, you'll be well-positioned to pursue a rewarding career in this rapidly growing industry.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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PROFESSIONAL CERTIFICATE IN SEO AND WEBSITE ACCESSIBILITY

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London School of International Business (LSIB)

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05 May 2025

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