Executive Development Programme in Customer-Centric Business Development

Name: Executive Development Programme in Customer-Centric Business Development
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The Executive Development Programme in Customer-Centric Business Development is a certificate course designed to empower professionals with essential skills for career advancement. In today's highly competitive business landscape, customer-centric approaches have become crucial for organizations to thrive and succeed.

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AboutThisCourse

This course focuses on the importance of understanding customer needs, expectations, and behavior, and how to leverage this knowledge to drive business growth and development. By enrolling in this programme, learners will gain a comprehensive understanding of customer-centric strategies, tools, and techniques, and how to apply them in real-world business scenarios. The course covers various topics, including customer segmentation, targeting, positioning, journey mapping, and experience design, among others. Moreover, learners will have the opportunity to work on practical projects and case studies, enabling them to apply their knowledge and skills in a hands-on manner. Given the increasing demand for customer-centric approaches in various industries, this course is highly relevant and valuable for professionals seeking to advance their careers in marketing, sales, customer service, product management, and other related fields. By completing this programme, learners will be equipped with the essential skills and knowledge required to lead customer-centric initiatives, drive innovation, and deliver exceptional customer experiences, making them highly valuable assets in today's dynamic business environment.

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CourseDetails

• Customer Experience Management: Understanding customer needs, designing and managing customer journeys, and measuring customer satisfaction.
• Sales and Marketing Strategy: Aligning sales and marketing efforts to create a customer-centric business development strategy.
• Data-Driven Decision Making: Utilizing data analytics to understand customer behavior and inform business development decisions.
• Digital Transformation: Leveraging digital technologies to enhance customer experience and improve business development.
• Innovation and Design Thinking: Encouraging a culture of innovation and applying design thinking principles to create customer-centric solutions.
• Leadership and Change Management: Developing leadership skills to drive change and promote a customer-centric culture.
• Customer Value Proposition: Defining and communicating a unique value proposition to attract and retain customers.
• Stakeholder Management: Building and maintaining relationships with internal and external stakeholders to support business development.
• Sales and Marketing Metrics: Measuring and tracking sales and marketing performance to inform business development strategies.

Note: This list is not exhaustive and may vary based on the specific needs and goals of the organization.

CareerPath

The **Executive Development Programme in Customer-Centric Business Development** is designed to equip professionals with the necessary skills to excel in today's customer-centric marketplace. With the increasing demand for customer-focused roles in the UK, the programme aims to prepare participants for various positions, such as Customer Success Manager, Business Development Manager, Sales Director, Account Manager, and Marketing Director. Based on the latest job market trends, the need for professionals in these roles is on the rise, with an average of 20% increase in job openings compared to previous years. The salary ranges for these roles vary, with Business Development Managers earning between £40,000 and £80,000, Account Managers between £30,000 and £60,000, and Sales Directors between £60,000 and £120,000. In addition to competitive salary packages, professionals in these roles can expect high demand for their skills, as businesses continue to recognize the importance of customer-centric strategies. This trend is particularly strong in the UK, where companies are investing in training and development programmes to ensure their teams are well-equipped to meet the needs of modern customers. By participating in the Executive Development Programme in Customer-Centric Business Development, professionals can enhance their career prospects, increase their earning potential, and gain a comprehensive understanding of the skills required to excel in this exciting and dynamic field.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN CUSTOMER-CENTRIC BUSINESS DEVELOPMENT

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London School of International Business (LSIB)

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05 May 2025

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